Inkriti announces launch of the 200th E-commerce Site for Brandsource

BrandSource is the country's fastest growing national retailer in appliances and electronics with more than 4,000 independently-owned dealer-operated storefronts. They had engaged Inkriti to build an e-commerce infrastructure that would enable to roll-out dealer-specific websites with the "click-of-a-button". Such an infrastructure would permit hundreds of Brandsource dealers to manage their own subsites -- create content unique to their dealership and also present a product catalog unique to what they carry.

Inkriti is excited to announce launch of the 200th dealer site for Brandsource. Some examples follow :

The e-commerce infrastructure is unique in its ability to allow dealers to extensively customize their look-feel, while preserving the brand integrity of Brandsource. It also allows tremendous flexibility in allowing dealers to carry different product catalogs and enabling sophisticated shopping cart and checkout processes.

“We are excited to roll-out the 200th dealer site for BrandSource. This achievement is proof of our ability to build highly scalable e-commerce systems. It has been a great experience developing this technology rich website that blends e-commerce with state-of-the-art Web 2.0 technology." said, Vinod Pabba, CEO of Inkriti " With many marquee retail clients and long-term successful relationships, Inkriti is a leader in Managed E-business services; and partnering with BrandSource helps us solidify our presence in this vertical. We look forward to our continued partnership with Brandsource, and to roll-out more e-commerce sites in the coming months.”

About BrandSource


With over 2,200 stores across the country, you can buy your appliances and electronics online, and rest assured your local BrandSource affiliate will take care of your needs. Since 1969, millions of customers across the country have come to trust their BrandSource Neighborhood Expert. You can too. Save time and energy by shopping for major brand name appliances and electronics with BrandSource online today!

About Inkriti


Inkriti is a technology consulting company that provides IT Solutions for customer-centric e-business. Our solutions leverage Web 2.0 technologies to help our clients attract, convert and retain more customers online; and to provide compelling user experiences for sophisticated e-business applications. Our Global Delivery methodology helps us achieve these goals while reducing IT costs, providing resource flexibility and reducing time-to-market.

Inkriti is headquartered in Boston, MA and has a global technology center in India.